Brand Media Lead [$9k-$12k / Crypto Platform / Invest / Marketing / Hands on Exp / Blockchain]
- Date Listed14/10/2021
- Job TypeFull-Time
- As a Brand Media Specialist, reporting into Media Expert, you will be responsible to go through Brand x Audience Media Channels insights, set media weights setting and expand channels considerations.
- You work with analysts and do independent data analysis to provide channel insights.
- You’ll apply your experience in communication strategies, media planning and media buying to create viable benchmarks and outreach strategies to support market expansions and sustain competitive advantage.
- Set strategic channels vision for brand development, expand new channels and new audiences to match brand ambitions.
- Monitor and maintain a constant view of brand health and top funnel audiences contributions by different channels.
- You are a passionate and talented leader and people manager with strategic mindset, good stakeholders’ management skills, able to propose media weights, new channels strategies, new audience definitions, and have a clear idea of measurement.
- 8+ years of relevant media strategies development, media planning and media buying experience; competence in digital marketing required.
- Ability to articulate how business results can be achieved from branding activities.
- Ability to do audience sizing and segmentation for channels development.
- Experience in using databases and existing business parameters to back media strategies.
- Experience in banking, finance and investment marketing preferred.
- Ability to present well and convince stakeholders
- Passion and strong interest in crypto. Trading experience even at retail level is a plus
If you are interested to apply, kindly WhatsApp or Email me your updated resume in DOC file and allow our Consultant to match you with our Clients.
Whatsapp: +65 90757902 (Debbie Tan)
Reg No: R2095859
EA No: 14C7279